By Cliff Atkinson
Free up the superb tale buried on your presentation—and overlook dull, bullet-point-riddled slides endlessly! Guided by means of communications specialist Cliff Atkinson, you’ll stroll you thru an cutting edge, three-step method for expanding the impression of your presentation. detect the way to mix vintage storytelling recommendations with the ability of visible media to create a wealthy, attractive adventure along with your viewers. absolutely up to date for PowerPoint 2010, and that includes compelling presentation examples from lecture room to boardroom, this publication may help remodel your presentations—and your enterprise impression!
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Extra resources for Beyond Bullet Points: Using Microsoft PowerPoint to Create Presentations that Inform, Motivate, and Inspire (Business Skills)
Rather than display a dynamic and engaging visual experience, the lawyer next showed a slide with a formal photograph of the company’s former CEO in a coat and tie as 15 16 Chapter 1 he talked about the CEO and his family, his biography, his public service, and his civic involvement. Missing the chance to connect with the everyday people in the jury with color and character, the defense lawyer continued on with slides that showed formal photographs of other corporate executives, and he talked about their Ivy League educations, detailed biographies, and long lists of accomplishments.
The Heart of the Problem Next, as Mark began to click to a slide similar to the one shown in Figure 1-10, he said, “How are you going to do it? My suggestion to you is, again, you’ve got to follow the evidence. ” The word motive appeared on the screen (left) along with a picture of a stack of money. “I’m going to show you the means,” he said, as the word means and an image of pills similar to this one appeared on the screen (middle). “I’m going to show you the death,” he said, as the word death and the familiar outline of Bob appeared next to Carol on the screen (right).
But the difference between a filmstrip and the BBP approach is pacing. In film and television, you commonly view 24 to 60 frames per second. A BBP presentation runs at the speed of conversation—about one frame per 30-60 seconds—allowing time for the audience to digest the new information and then focus next on the presenter. This even and appropriate pacing ensures that your audience experiences only the right things at the right times. Chapter 2 37 38 Chapter 2 Realigning Our PowerPoint Approach with the Research the old Way Addresses only one Channel If you choose not to address both the visual and verbal channels, you see from the Notes Page view of a conventional slide shown in Figure 2-15 that you load up the slide area at the top with all of the information you want to communicate both visually and verbally.